Nobel Baby: Outsourced Online Store Vendor Cyberbiz Suffers Unauthorized Database Access Involving Order-Related Data

What Happened

Taipei Exchange-listed Nobel Baby Co., Ltd. (stock code: 6844) issued a material announcement stating that it received notification from its outsourced online store platform vendor, Cyberbiz (Shunli Intelligence Co., Ltd.), that parts of the vendor's database were subjected to unauthorized anomalous access, and that the database contained order-related data from Nobel Baby's online store platform; the date of occurrence was November 7, 2026 ^[1].

Scope of Impact

The material announcement states that the anomalously accessed database contained order-related data from the company's online store platform, and notes that to prevent improper use of member personal data, the company has proactively notified members and stepped up anti-fraud awareness. As of the announcement, the company stated there has been no material impact on its finances or operations, and did not disclose the number of affected records or a breakdown of specific data fields ^[1].

Response and Remediation

Nobel Baby stated that upon receiving notification, it immediately activated its cybersecurity incident response and handling procedures and continues to take necessary protective measures; simultaneously, it notified members via its official website, SMS, and email, demanded that Cyberbiz conduct a cybersecurity review and implement necessary hardening and remediation measures, and committed to continuously tracking remediation progress and strengthening cybersecurity supervision of outsourced services. The company also noted that if it faces any claims as a result of the incident, it will seek corresponding compensation from the outsourced vendor ^[1].